Category Fashion Tech

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The Collaborative Economy: guidance issued by the European Commission

EU guidance addresses new economic models including ride-sharing and crowdfunding. On 2 June 2016, the European Commission issued a communication on the EU agenda for the collaborative economy (the Communication). The aim of the Communication is to support consumers, businesses and EU Member States to engage confidently in the collaborative…

Smart fabrics: the fabric of the future

The development and legal implications of smart fabrics. When we talk about wearables, we instantly conjure up images of items like the FitBit, the Oura ring or even the Apple watch. Collaborations with fashion brands have certainly helped wearables move from gadgets that fail to resonate with the fashion conscious…

Wearables: style and substance

Despite certain wearables in the past receiving a poor reception from the upper echelons of the fashion industry, fashion and tech brands continue to collaborate and wearables are getting a stylish recharge. You only need to look at the latest offerings from the likes of WiseWear’s collaboration with Iris Apfel…

Fashion’s getting personal

High fashion meets big data. When we think of technology and fashion, wearables and smart fabrics are often the first concepts to come to mind, but fashion businesses are getting smarter; it’s not the technology in what we wear, but the technology in how we think and what we like…